Promenade Saucon Valley to Welcome Mason’s Famous Lobster Rolls in Early 2025
NEWS RELEASE
Promenade Saucon Valley to Welcome Mason’s Famous Lobster Rolls in
Early 2025
Lifestyle Shopping Center Continues Rapid Expansion of Tenant Lineup with Addition of Popular Seafood Restaurant Franchise
CENTER VALLEY, Pa. – May 28, 2024 – Promenade Saucon Valley, an open-air lifestyle shopping center in Center Valley, Pennsylvania (www.promenadesauconvalley.com), today announced the addition of Mason’s Famous Lobster Rolls, the largest brick-and-mortar franchise known for its indulgent yet accessible Maine-sourced seafood. The new 1,500-square-foot restaurant, expected to open next to Slime Time in late summer, will be open daily for lunch and dinner. For downloadable photos, visit https://bit.ly/3wD6ZbI.
“Promenade Saucon Valley has made a number of significant changes in recent months, adding several new tenants, changing its name, and updating its seating, gazebo and signage,” says Jaclyn Palmeri, vice president of leasing for the shopping center. “With the addition of yet another popular and highly coveted new restaurant, we’re elevating the experience our guests have while gathering and spending time at the center and making Promenade Saucon Valley one of the area’s most desirable shopping, dining and entertainment destinations.”
Mason’s Famous Lobster Rolls offers classic New England menu items made with simple recipes using the highest quality lobster meat sourced straight from Maine waters. Part of Mason’s appeal is the fast-casual restaurant environment that welcomes guests to an authentic Maine experience with taste-tantalizing lobster at fair prices. The menu features Mason's signature lobster rolls as well as other entrees, soups, sides, desserts, drinks and a children’s menu.
The restaurant was founded in 2014 by Dan Beck after he worked as a restaurant seafood buyer. The relationships Beck built with lobstermen in Maine during this time remain core to the company’s food quality and ability to expand. "Mason's is thrilled to dock at Promenade Saucon Valley, offering a taste of the Northeast's celebrated seafood tradition," says Beck, founder and CEO of Mason's. "We're excited to join this charming community and to bring our renowned lobster rolls to seafood lovers everywhere, combining the simplicity of our dishes with the sophistication of our flavors.”
In addition to Mason’s Famous Lobster Rolls, over the past year, Promenade Saucon Valley has added a number of other coveted new tenants as well, including Rally House, J.Crew Factory, Fulton Bank and Club Champion. It has also welcomed restaurants Five Guys Burgers & Fries, The Great Greek Mediterranean Grill, and Turning Point and several local businesses that include FD Market, Lashes by Gab and Handmade Mystic. Additionally, the center has been incubating entrepreneurial new retailers through two creative programs both introduced in 2023: the Promenade Pop-Up Shop and the holiday-themed Candy Cane Lane.
About Mason’s Famous Lobster Rolls
Mason’s Famous Lobster Rolls is the largest fast-casual, brick-and-mortar chain in the U.S. with the broadest variety of 100% Maine lobster rolls. The company was founded in 2014 and began franchising stores in 2016 with a focus on quality and authenticity. Today, you can find Mason’s stores across the country and can order online from anywhere in the contiguous U.S. with next-day delivery. To learn more about Mason’s, visit https://www.masonslobster.com.
About Promenade Saucon Valley
The Lehigh Valley’s premier outdoor lifestyle center, Promenade Saucon Valley in Center Valley, Pennsylvania, features a unique blend of more than 50 national retailers, one-of-a-kind boutiques, top-notch eateries and entertainment destinations all located in a beautiful, mountainside setting. The center’s Main Street has a small-town feel complete with water fountains, fire pits, gathering areas, a stone gazebo, a grand platform event stage, and a Town Square surrounded by amphitheater-style seating. At Promenade Saucon Valley, guests will enjoy the ambiance, convenience and unparalleled collection of dining, retail and entertainment options. To learn more, visit the shopping center’s website at www.promenadesauconvalley.com or follow Promenade Saucon Valley on Facebook, Instagram, Tiktok, YouTube and LinkedIn.
Media Contacts:
Deborah Blackford
Blackford & Associates
On behalf of Promenade Saucon Valley
Blkfrdpr@gmail.com
714-280-8765
Karen Franse
Blackford & Associates
On behalf of Promenade Saucon Valley
karenfranse@gmail.com
386-649-1887
Carmen Herlihy
Blackford & Associates
On behalf of Promenade Saucon Valley
cherlihypr@gmail.com
646-770-2623
Alefiya Dhilla
On behalf of Mason’s Famous Lobster Rolls
info@masonslobster.com